What is a brand?

Схожі твори:

1. Процесс создания новых вещей – The process of making a new product I have a diagram which illustrates the environmental issues by a product over its life cycle. There are seven steps of production before you get a product. According to the diagram, the first step is planning and design a product. This stage is the most important and significant because it s based on which way […]...
2. Advertisement as a service Although the average citizen is usually annoyed by all the advertisements printed in newspapers and magazines and the commercials broadcast on TV, the impact of the whole advertising industry on a single person is immense and plays a very important role in our lives. Advertising absorbs vast sums of money but it is useful to […]...
3. Dogs Dogs are fantastic animals. They love people more than people can love themselves. Dogs are the cleverest of all pets and most other animals. Dogs have absolutely human eyes in which you can read that they understand everything. There are few people who can be called loyal, but every dog is completely loyal to its […]...
4. Advertisements in the USA of Coloneal Period Advertising experience of British journalists rapidly covered the territories of British colonies on the American continent during the XVIII century. These colonies were established on the Eastern coast of Northern America in 1608. The main part of the first inhabitants was puritans. They were supported by the advertising campaigns which were held in honor to […]...
5. Транспорт в Лондоне – Getting about London London is a huge metropolitan area that`s why public transport is vitally important for the city dwellers as well as tourists, for whom it might be quite confusing to get about London. Unlike Russian public transport, British transport system is reliable and quite cheap. However, due to the increase of car ownership, London traffic has […]...
6. The United States of America is located in North America It is one of the largest countries in the world. The population of the USA is about 250 million people. The USA has 50 states. The largest of America’s states is Alaska. It’s nearly 400 times the size of Rhode Island, which is the smallest state. But Alaska has half the population of Rhode Island. […]...
7. Usinsk We live in Usinsk. It`s a small town with the population of about 60 thousand people situated near the river Usa in the north-east of the Komi Republic. Usinsk is young it was founded in 1975. It is a multinational town, the people of many nationalities live here – the Russians, the Ukranians, the Tatars, […]...
8. Our town We live in Usinsk. It;s a small town with the population of about 60 thousand people situated near the river Usa in the north-east of the Komi Republic. Usinsk is young it was founded in 1975. It is a multinational town, the people of many nationalities live here – the Russians, the Ukranians, the Tatars, […]...
9. Mass media – American Adverts in 18th-19th Centuries After winning independence the USA begin to catch up the Old World in all spheres of live including culture and art of advertising. The chronological period of the own American advertising culture is believed to have started from 1789. The founder of the advertising art off that period was John Dunlap, who started to publish […]...
10. Hollywood “Hollywood” is the name of a Los Angeles district which appeared in 1910, and it also stands for American cinematography. It is a pan of American entertainment industry. American cinema was born in the East when “Patent Cinema Company” was formed in 1908. It included 8 cinema-making firms. In the twenties American film industry blossomed. […]...
11. Carl Laemmle and the trust Carl Laemmle was the first to fight back. The future founder of Universal Pictures, Laemmle created the Laemmle Film Service, later known as the Independent Moving Pictures Company (IMP), and began a bedrock campaign to shake nickelodeon owners out of their torpor and challenge the Edison Trust. One of the claims that the Trust made […]...
12. A Laconic Answer There was a time when the people of Greece were not united but instead there were several states each of which had its own ruler. Some of the people in the southern part of the country were called Spartans and they were famous for their simple habits and their bravery. The name of their land […]...
13. American Corporate Culture This corporate culture is also called Anglo-American. It appeared at the beginning of the 20th century before the Great Depression of 1920-1930. Now this kind of culture is spread widely in Americas, UK, in African countries and the Middle East. Anglo-American Corporate Culture is characterized with one lever of governance council. This very council also […]...
14. Первые впечатления самые важные – First Impressions Matter First When 2 people meet for the first time, physical impressions are immediate. Before they have a chance to say a word, their senses are in overdrive. They pick up and store the information about each other. They register looks, smell and body language. Moreover, some people try to establish eye contact unconsciously, but some of […]...
15. A Frenchman in England A Frenchman was once travelling in England. He could speak English, but not very well. His vocabulary was not large. One day he was eating in a small country hotel and he wanted to order some eggs. But he couldn’t remember the word for eggs. Suddenly, through the window, he saw a rooster walking in […]...
16. Famous People of Russia Much was done by people to reach the present state of human development. It is necessary to say that great contribution to the development of the world science and culture, literature, music and painting was made by the Russian people. The names of Russian scientists and writers, poets, composers and painters are world-famous-Pushkin, Lermontov, Chehov, […]...
17. About Rap Rap is a style of music that has been popular in Britain and the United States for over ten years. The noun “rap” comes from the verb “to rap”. This is an informal word meaning to talk quickly and a lot. Rap music has developed along with movements in fashion, dance and art. They all […]...
18. My work at the foreign trade company Hello, my name is Maxim Sviridov. I work as a manager at the “Star tour” company. It is Russian company which works on the business travel market. Two weeks ago I was sent by the administration of our company to London where I studied the English travel companies, their traditions, their marketing and management. Now […]...
19. AT THE POST-OFFICE There are post-offices in every city, town and even in every village. In towns and cities there are po offices in every district. When you enter the post-office you see the windows for each department: “Registered Letters”, “Mon Orders”, “Telegraph”, “Trunk Line”, “Parcels”, “Stamps, Cards, Envelopes”, “Subscription” and others. At I post-office you can send […]...
20. Кто я? – Who am I? Everyone asks themselves: “Who am I?” And I have the same question to myself. Sometimes it is difficult to answer to this question because I am growing up and my mind is changing. When I was a child, I wanted to be a model. When I was a teenage, I wanted to a professional tennis […]...
21. The Cinema In Britain In England the cinema is usually called “the pictures”. The American name “the movies” is sometimes used. The first performance or “showing” as it is called, begins about two o’clock in the afternoon and the show goes on from then until about half past ten. You can go in at any time and leave at […]...
22. Надежда для Гаити – Hope for Haiti now Republic of Haiti is one of the poorest countries in the world. Nowadays we hear the word “Haiti” many times because it was an earthquake in Haiti a few weeks ago. And the whole country is destroyed. The world community tries to help Haiti with doctors, food, water and the other things that they need. […]...
23. English-speaking countries Great Britain, USA, Canada, Australia and New Zealand are English speaking countries. They are situated in different parts of the world and differ in many ways. The nature of these countries, their weather and climate and way of life of their people differ. Each coutry has it`s own history customs, traditions, its own national holidays. […]...
24. Деловое письмо – A Letter to the Staff of the Company From: Padmasree Warrior, Motorola`s Chief Technology Officer To: Jerry Rose Cc: Katie Cleary, Andy Baker, Eric Thompson Bcc: Michael Leeford Sent: 12 December 2010 19:28 Subject: A new strategy for company`s future Attachment: Katie Cleary`s project Dear Project Managers Thank you for coming into our office this week on special occasions – events devoted to […]...
25. Международный Год Биоразнообразия – International Year of Biodiversity Of late years the number of conversation devoting to ecological problems has grown up a lot. 2010 was declared as the International year of biodiversity. It is meant to help raise awareness of the importance of biodiversity make people think about this problem and take drastic measures… Biodiversity is the existence of a wide variety […]...
26. Почему подростки выбирают субкультуру? – Why do teens chose a subculture? Period of life of every man, when he is a teenager, is very difficult and important. Man chooses way of life, forms beliefs and system of values. Teenage years open self-reliance or nonreliance in man. I think subculture is formed by confident, interesting people. Such people are named rebels. Teenagers want to be similar with […]...
27. Здоровье – главное богатство – The first health is wealth I think keeping health is very important for everyone. Moreover health is one of the most urgent problems in the world now. Why is that so? There is nothing more important than health. “Health is above wealth” wise people say, because you can`t be good at your studies or work well if you don`t take […]...
28. The United States Of America The United States of America, popularly called “The States”. “U. S. A”, “The Land of Liberty” is a vast country stretching across the middle of North America. This country which at one time inhabited by Red Indians, is now the home of “nation of nations”. as people from every part of the world have gone […]...
29. British theatres Until reccently the history of the english theatre has been build around actors rather then companies. It has been hard to find any London theatre that even had a consistent policy. There are no permanent staff in British theatres. Apply is rehearsed for a few weeks by a company of actors working together mostly for […]...
30. Lawn Tennis Lawn tennis is a comparatively modern sport. It is based upon the ancient game of court tennis, which came from Egypt or Persia about 2500 years ago. Major Walter Wingfield thought that people could play court tennis outdoors on lawns, and in December, 1837, he introduced his new game, which he called sphairistike. The sport […]...
31. Как покорить звезду – How to win a star Recently we watched a film called “Win a date with Tad Hamilton”. This film was about the ordinary girl Rosalee Futch from the country, that won a date with the famous film star Tad Hamilton. She was very happy, because she was a fan of this film-star, she watched all films with his participation. At […]...
32. Nobody Had Believed It Was Possible In 1912, the Titanic hit the iceberg on its first trip across the Atlantic, and it sank four hours later. At that time, The Titanic was the largest ship that had ever travelled on the sea. It was carrying 2207 people, but it had taken on enough lifeboats for only 1178 people. When the passengers […]...
33. Что таится в английском имени? – What`s in an English name? In England, the notion of honour of the family name is almost non-existent (though it exists to some degree in the upper classes, in the other three British nations and among ethnic minorities). In fact, it is easy to change your family name – and you can choose any name you like. In the I980s […]...
34. Television in Great Britain Телебачення (у розмовному варіанті вимовляється ТВ) зараз настільки популярне, що важко повірити, що перші картини стали транслюватися близько 50 років тому. БіБіСі – стала першою в світі компанією, яка в 1936 році почала масову телетрансляцію. Глядачі зараз можуть дивитися телебачення багато годин на день, якщо в них є час і бажання. Більш того, глядачі зараз […]...
35. Мой город Воронеж – My city Voronezh Very long ago on the river Don Peter the Great has put the fortress which has become an exit to the Black Sea. Since then the fortress has developed, grown in size, and gradually has turned to the large centre of trade and crafts. Such a centre is voronezh today. It is a large city […]...
36. Flying to the Sun Daedalus was a brighfman. He was full of ideas on how to build and make new things. His king asked him to build a life-sized maze. The king put people inside the maze, hoping they would never find their way out. But some people did find their way out of maze. The king believed that […]...
37. Russin traditios Almost every nation and country has a reputation of some kind. The Englishmen are reputed to be cold, reserved, rather naughty easy-going and fond of sport. They are the nation of stay-at-homes. “There is no place like home”, they say. The English man;s home is his castle is a saying known all over the world. […]...
38. Buinsk. My native city and its people The historic city of Buinsk is one of the most important cultural and economic centres of the Republic of Tatarstan. This hospitable city has extended a warm welcome to all quests ever since its foundation in 1780. Today, the city is entering a new period in its long life, but one that is characterised, at […]...
39. Russian traditions Almost every nation and country has a reputation of some kind. The Englishmen are reputed to be cold, reserved, rather naughty easy-going and fond of sport. They are the nation of stay-at-homes. “There is no place like home”, they say. The English man’s home is his castle is a saying known all over the world. […]...
40. The political system of Ukraine Ukraine is a republic. Legislative power belongs to the parliament that is called “Verkhovna Rada.” The deputies are elected by secret ballot all over the country. They have meetings when they discuss the problems of the country and new laws. Ukrainian radio and television broadcast the meetings of Verkhovna Rada and everybody can learn what […]...